SalaryExplorer

SOC 13-1161 · May 2025 · BLS OEWS

Market Research Analysts and Marketing SpecialistsValdosta

Valdosta, GA · 10 metro areas compared

$64,840 /year
$31.17per hour
110jobs in area
17.7%vs US median

Median pay for this occupation in Valdosta, GA is $64,840 a year, trailing the national median of $78,760 by 17.7%.

Wage distribution · annual

Shaded band holds the middle 50% of earners

US MEDIAN $78,76010TH$34,360MEDIAN$64,84075TH$94,69090TH$128,980

Salary overview

Median pay for this occupation in Valdosta, GA is $64,840 a year, trailing the national median of $78,760 by 17.7%. Half of workers earn between $45,340 and $94,690. Beyond that band, the tenth percentile sits at $34,360 and the ninetieth at $128,980.

The area has 110 jobs in this occupation, which works out to 2.0 of every thousand jobs. Dalton leads the state's metro areas for this occupation, at $79,040. Set against every other occupation measured in the same area, it ranks 51st of 233 by median pay.

Percentile breakdown

Annual wages by percentile · Valdosta, GA · May 2025
PercentileAnnualvs US median
10th$34,360−56.4%
25th$45,340−42.4%
Median (50th)$64,840−17.7%
75th$94,690+20.2%
90th$128,980+63.8%
Mean$72,100−8.5%

Other metro areas in Georgia

Median annual wage for Market Research Analysts and Marketing Specialists, by metro area
#Metro areaMedianJobsRelative
1Dalton$79,040260
2Atlanta$79,03019,920
3Savannah$70,860690
4Columbus$68,080470
5Athens$65,810420
6Gainesville$64,570290
7Rome$63,060120
8Augusta$60,920680
9Macon$60,510280
10Albany$58,550140

What the pay is worth locally

Prices in Valdosta run 3.7% below the national average, so the median of $64,840 goes as far as $67,331 would elsewhere in the country. Measured that way it compares to the national median at 14.5% below the national median in real terms.

Published median

$64,840as reported by BLS

Local price level

96.3US average = 100 · BEA 2024

Adjusted for local prices

$67,331US average = 100 · BEA 2024

Key takeaways

  • Median pay is $64,840 a year, 17.7% below the national median.
  • Published pay spans $34,360 to $128,980 between the tenth and ninetieth percentiles.
  • The area has 110 jobs in this occupation.
  • The highest-paying metro area covered is Dalton, at $79,040.

Frequently asked questions

What is the median wage for Market Research Analysts and Marketing Specialists in Valdosta, GA?

The median annual wage is $64,840, or $31.17 per hour, as of May 2025. Half of the workers in this occupation earn more than that and half earn less.

Is that higher than the national average?

The national median for this occupation is $78,760, so pay in Valdosta, GA is 17.7% lower. These figures are medians, not averages: half of workers fall on each side.

What do the top earners make?

The top tenth of this occupation in Valdosta, GA earns more than $128,980 per year. The ninetieth percentile is the highest figure the survey publishes.

What is the starting range?

The tenth percentile wage is $34,360 per year. The survey measures wages actually paid rather than experience level, so this reflects the lowest-paid tenth rather than entry-level pay specifically.

Which area nearby pays the most?

The highest median for this occupation among the metro areas covered is in Dalton, at $79,040 per year.

How many jobs are there in this occupation here?

The survey estimates 110 jobs in this occupation in Valdosta, GA. Self-employed workers are not included.

Source and methodology

U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 Wages are for wage-and-salary workers; self-employed workers are not included. Salary Explorer is an independent project. It is not affiliated with, or endorsed by, the U.S. Bureau of Labor Statistics or any government agency. Full methodology.

Market Research Analysts and Marketing Specialists Salary in Valdosta, GA (2025): $64,840 Median | Salary Explorer