SOC 13-1161 · May 2025 · BLS OEWS
Market Research Analysts and Marketing Specialists — District of Columbia
District of Columbia · 1 metro areas compared
Median pay for this occupation in District of Columbia comes to $98,090 a year, ahead of the national median of $78,760 by 24.5%.
Wage distribution · annual
Shaded band holds the middle 50% of earners
Salary overview
Median pay for this occupation in District of Columbia comes to $98,090 a year, ahead of the national median of $78,760 by 24.5%. The middle half of workers in this occupation earn between $74,990 and $132,300. The lowest tenth earn under $59,340, while the highest tenth earn more than $176,240.
Employment stands at 6,340, or 9.0 jobs per thousand held locally. Among the 51 states with published data for this occupation, District of Columbia ranks 4th by median wage. Washington leads the state's metro areas for this occupation, at $87,160. Set against every other occupation measured in the same area, it ranks 174th of 465 by median pay.
Percentile breakdown
| Percentile | Annual | vs US median |
|---|---|---|
| 10th | $59,340 | −24.7% |
| 25th | $74,990 | −4.8% |
| Median (50th) | $98,090 | +24.5% |
| 75th | $132,300 | +68.0% |
| 90th | $176,240 | +123.8% |
| Mean | $106,270 | +34.9% |
Highest-paying metro areas in District of Columbia
| # | Metro area | Median | Jobs | Relative |
|---|---|---|---|---|
| 1 | Washington | $87,160 | 21,090 |
What the pay is worth locally
Prices in District of Columbia run 9.9% above the national average, so the median of $98,090 buys what $89,254 would elsewhere in the country. Measured that way the gap against the national median narrows to 13.3% above the national median in real terms.
Published median
$98,090as reported by BLSLocal price level
109.9US average = 100 · BEA 2024Adjusted for local prices
$89,254US average = 100 · BEA 2024Key takeaways
- Median pay is $98,090 a year, 24.5% above the national median.
- Published pay spans $59,340 to $176,240 between the tenth and ninetieth percentiles.
- The area has 6,340 jobs in this occupation.
- It ranks 4th of 51 states for this occupation.
- The highest-paying metro area covered is Washington, at $87,160.
Frequently asked questions
What is the median wage for Market Research Analysts and Marketing Specialists in District of Columbia?
The median annual wage is $98,090, or $47.16 per hour, as of May 2025. Half of the workers in this occupation earn more than that and half earn less.
Is that higher than the national average?
The national median for this occupation is $78,760, so pay in District of Columbia is 24.5% higher. These figures are medians, not averages: half of workers fall on each side.
What do the top earners make?
The top tenth of this occupation in District of Columbia earns more than $176,240 per year. The ninetieth percentile is the highest figure the survey publishes.
What is the starting range?
The tenth percentile wage is $59,340 per year. The survey measures wages actually paid rather than experience level, so this reflects the lowest-paid tenth rather than entry-level pay specifically.
Which area nearby pays the most?
The highest median for this occupation among the metro areas covered is in Washington, at $87,160 per year.
How many jobs are there in this occupation here?
The survey estimates 6,340 jobs in this occupation in District of Columbia. Self-employed workers are not included.
Source and methodology
U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 Wages are for wage-and-salary workers; self-employed workers are not included. Salary Explorer is an independent project. It is not affiliated with, or endorsed by, the U.S. Bureau of Labor Statistics or any government agency. Full methodology.
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