SOC 13-1161 · May 2025 · BLS OEWS
Market Research Analysts and Marketing Specialists — Spartanburg
Spartanburg, SC · 7 metro areas compared
The median wage for Market Research Analysts and Marketing Specialists in Spartanburg, SC is $74,510 per year, close to the national median of $78,760 for the same occupation.
Wage distribution · annual
Shaded band holds the middle 50% of earners
Salary overview
The median wage for Market Research Analysts and Marketing Specialists in Spartanburg, SC is $74,510 per year, close to the national median of $78,760 for the same occupation. Pay ranges from under $44,060 at the tenth percentile to more than $158,580 at the ninetieth, with the interquartile range running from $57,840 to $100,830.
The area has 570 jobs in this occupation, which works out to 3.4 of every thousand jobs. Greenville leads the state's metro areas for this occupation, at $71,910. Set against every other occupation measured in the same area, it ranks 90th of 353 by median pay.
Percentile breakdown
| Percentile | Annual | vs US median |
|---|---|---|
| 10th | $44,060 | −44.1% |
| 25th | $57,840 | −26.6% |
| Median (50th) | $74,510 | −5.4% |
| 75th | $100,830 | +28.0% |
| 90th | $158,580 | +101.3% |
| Mean | $85,160 | +8.1% |
Other metro areas in South Carolina
| # | Metro area | Median | Jobs | Relative |
|---|---|---|---|---|
| 1 | Greenville | $71,910 | 2,430 | |
| 2 | Hilton Head Island | $71,330 | 450 | |
| 3 | Columbia | $68,600 | 1,800 | |
| 4 | Charleston | $65,650 | 2,160 | |
| 5 | Florence | $59,280 | 250 | |
| 6 | Myrtle Beach | $57,840 | 590 | |
| 7 | Sumter | $54,980 | 100 |
What the pay is worth locally
Prices in Spartanburg run 6.3% below the national average, so the median of $74,510 goes as far as $79,520 would elsewhere in the country. Measured that way it compares to the national median at 1.0% above the national median in real terms.
Published median
$74,510as reported by BLSLocal price level
93.7US average = 100 · BEA 2024Adjusted for local prices
$79,520US average = 100 · BEA 2024Key takeaways
- Median pay is $74,510 a year, 5.4% below the national median.
- Published pay spans $44,060 to $158,580 between the tenth and ninetieth percentiles.
- The area has 570 jobs in this occupation.
- The highest-paying metro area covered is Greenville, at $71,910.
Frequently asked questions
What is the median wage for Market Research Analysts and Marketing Specialists in Spartanburg, SC?
The median annual wage is $74,510, or $35.82 per hour, as of May 2025. Half of the workers in this occupation earn more than that and half earn less.
Is that higher than the national average?
The national median for this occupation is $78,760, so pay in Spartanburg, SC is 5.4% lower. These figures are medians, not averages: half of workers fall on each side.
What do the top earners make?
The top tenth of this occupation in Spartanburg, SC earns more than $158,580 per year. The ninetieth percentile is the highest figure the survey publishes.
What is the starting range?
The tenth percentile wage is $44,060 per year. The survey measures wages actually paid rather than experience level, so this reflects the lowest-paid tenth rather than entry-level pay specifically.
Which area nearby pays the most?
The highest median for this occupation among the metro areas covered is in Greenville, at $71,910 per year.
How many jobs are there in this occupation here?
The survey estimates 570 jobs in this occupation in Spartanburg, SC. Self-employed workers are not included.
Source and methodology
U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 Wages are for wage-and-salary workers; self-employed workers are not included. Salary Explorer is an independent project. It is not affiliated with, or endorsed by, the U.S. Bureau of Labor Statistics or any government agency. Full methodology.
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