SOC 13-1161 · May 2025 · BLS OEWS
Market Research Analysts and Marketing Specialists — New Jersey
New Jersey · 3 metro areas compared
The median wage for Market Research Analysts and Marketing Specialists in New Jersey is $88,190 per year, 12.0% above the national median of $78,760.
Wage distribution · annual
Shaded band holds the middle 50% of earners
Salary overview
The median wage for Market Research Analysts and Marketing Specialists in New Jersey is $88,190 per year, 12.0% above the national median of $78,760. Half of workers earn between $68,150 and $113,480. Beyond that band, the tenth percentile sits at $49,900 and the ninetieth at $145,010.
Employment stands at 22,990, or 5.4 jobs per thousand held locally. New Jersey ranks number 8th out of 51 states by median pay for this occupation. Within the state, Trenton records the highest median at $82,110. Of the 736 occupations with published wages in this area, it sits 215th.
Percentile breakdown
| Percentile | Annual | vs US median |
|---|---|---|
| 10th | $49,900 | −36.6% |
| 25th | $68,150 | −13.5% |
| Median (50th) | $88,190 | +12.0% |
| 75th | $113,480 | +44.1% |
| 90th | $145,010 | +84.1% |
| Mean | $94,660 | +20.2% |
Highest-paying metro areas in New Jersey
| # | Metro area | Median | Jobs | Relative |
|---|---|---|---|---|
| 1 | Trenton | $82,110 | 1,140 | |
| 2 | Atlantic City | $69,780 | 520 | |
| 3 | Vineland | $64,990 | 110 |
What the pay is worth locally
Prices in New Jersey run 8.8% above the national average, so the median of $88,190 buys what $81,057 would elsewhere in the country. Measured that way the gap against the national median narrows to 2.9% above the national median in real terms.
Published median
$88,190as reported by BLSLocal price level
108.8US average = 100 · BEA 2024Adjusted for local prices
$81,057US average = 100 · BEA 2024Key takeaways
- Median pay is $88,190 a year, 12.0% above the national median.
- Published pay spans $49,900 to $145,010 between the tenth and ninetieth percentiles.
- The area has 22,990 jobs in this occupation.
- It ranks 8th of 51 states for this occupation.
- The highest-paying metro area covered is Trenton, at $82,110.
Frequently asked questions
What is the median wage for Market Research Analysts and Marketing Specialists in New Jersey?
The median annual wage is $88,190, or $42.40 per hour, as of May 2025. Half of the workers in this occupation earn more than that and half earn less.
Is that higher than the national average?
The national median for this occupation is $78,760, so pay in New Jersey is 12.0% higher. These figures are medians, not averages: half of workers fall on each side.
What do the top earners make?
The top tenth of this occupation in New Jersey earns more than $145,010 per year. The ninetieth percentile is the highest figure the survey publishes.
What is the starting range?
The tenth percentile wage is $49,900 per year. The survey measures wages actually paid rather than experience level, so this reflects the lowest-paid tenth rather than entry-level pay specifically.
Which area nearby pays the most?
The highest median for this occupation among the metro areas covered is in Trenton, at $82,110 per year.
How many jobs are there in this occupation here?
The survey estimates 22,990 jobs in this occupation in New Jersey. Self-employed workers are not included.
Source and methodology
U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 Wages are for wage-and-salary workers; self-employed workers are not included. Salary Explorer is an independent project. It is not affiliated with, or endorsed by, the U.S. Bureau of Labor Statistics or any government agency. Full methodology.
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