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SOC 11-2022 · May 2025 · BLS OEWS

Sales ManagersSan Francisco

San Francisco-Oakland-Fremont, CA · 10 metro areas compared

$170,810 /year
$82.12per hour
17,770jobs in area
+15.2%vs US median

In San Francisco, CA the median wage for Sales Managers is $170,810 a year, which is 15.2% higher than the national figure of $148,270.

Wage distribution · annual

Shaded band holds the middle 50% of earners

US MEDIAN $148,27010TH$78,12025TH$114,990MEDIAN$170,81075TH$258,33090TH$336,650

Salary overview

In San Francisco, CA the median wage for Sales Managers is $170,810 a year, which is 15.2% higher than the national figure of $148,270. Half of workers earn between $114,990 and $258,330. Beyond that band, the tenth percentile sits at $78,120 and the ninetieth at $336,650.

The area has 17,770 jobs in this occupation, giving a location quotient of 1.83 — a measure of how concentrated the occupation is here relative to the country as a whole. San Jose leads the state's metro areas for this occupation, at $201,780. Set against every other occupation measured in the same area, it ranks 53rd of 688 by median pay.

Percentile breakdown

Annual wages by percentile · San Francisco-Oakland-Fremont, CA · May 2025
PercentileAnnualvs US median
10th$78,120−47.3%
25th$114,990−22.4%
Median (50th)$170,810+15.2%
75th$258,330+74.2%
90th$336,650+127.1%
Mean$194,670+31.3%

Other metro areas in California

Median annual wage for Sales Managers, by metro area
#Metro areaMedianJobsRelative
1San Jose$201,7808,940
2Napa$137,770520
3Los Angeles$132,33037,790
4San Diego$119,7508,630
5Santa Rosa$117,9401,360
6Santa Cruz$117,090520
7Sacramento$113,9804,910
8Oxnard$107,7202,050
9Santa Maria$107,200990
10Vallejo$106,530680

What the pay is worth locally

Prices in San Francisco run 10.7% above the national average, so the median of $170,810 buys what $154,300 would elsewhere in the country. Measured that way the gap against the national median narrows to 4.1% above the national median in real terms.

Published median

$170,810as reported by BLS

Local price level

110.7US average = 100 · BEA 2024

Adjusted for local prices

$154,300US average = 100 · BEA 2024

Key takeaways

  • Median pay is $170,810 a year, 15.2% above the national median.
  • Published pay spans $78,120 to $336,650 between the tenth and ninetieth percentiles.
  • The area has 17,770 jobs in this occupation.
  • The highest-paying metro area covered is San Jose, at $201,780.

Frequently asked questions

What is the median wage for Sales Managers in San Francisco, CA?

The median annual wage is $170,810, or $82.12 per hour, as of May 2025. Half of the workers in this occupation earn more than that and half earn less.

Is that higher than the national average?

The national median for this occupation is $148,270, so pay in San Francisco, CA is 15.2% higher. These figures are medians, not averages: half of workers fall on each side.

What do the top earners make?

The top tenth of this occupation in San Francisco, CA earns more than $336,650 per year. The ninetieth percentile is the highest figure the survey publishes.

What is the starting range?

The tenth percentile wage is $78,120 per year. The survey measures wages actually paid rather than experience level, so this reflects the lowest-paid tenth rather than entry-level pay specifically.

Which area nearby pays the most?

The highest median for this occupation among the metro areas covered is in San Jose, at $201,780 per year.

How many jobs are there in this occupation here?

The survey estimates 17,770 jobs in this occupation in San Francisco, CA. Self-employed workers are not included.

Source and methodology

U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 Wages are for wage-and-salary workers; self-employed workers are not included. Salary Explorer is an independent project. It is not affiliated with, or endorsed by, the U.S. Bureau of Labor Statistics or any government agency. Full methodology.

Sales Managers in San Francisco, CA Earn $170,810 — 15.2% Above Average (2025) | Salary Explorer