SOC 27-3031 · May 2025 · BLS OEWS
Public Relations Specialists — Pocatello
Pocatello, ID · 5 metro areas compared
In Pocatello, ID the median wage is $58,610.
Wage distribution · annual
Shaded band holds the middle 50% of earners
Salary overview
In Pocatello, ID the median wage is $58,610. That is 21.6% lower than the national median of $74,750. Pay ranges from under $37,140 at the tenth percentile to more than $89,970 at the ninetieth, with the interquartile range running from $48,520 to $73,320.
Employment stands at 50, or 1.4 jobs per thousand held locally. Within the state, Boise City records the highest median at $63,130. Of the 180 occupations with published wages in this area, it sits 72nd.
Percentile breakdown
| Percentile | Annual | vs US median |
|---|---|---|
| 10th | $37,140 | −50.3% |
| 25th | $48,520 | −35.1% |
| Median (50th) | $58,610 | −21.6% |
| 75th | $73,320 | −1.9% |
| 90th | $89,970 | +20.4% |
| Mean | $63,290 | −15.3% |
Other metro areas in Idaho
| # | Metro area | Median | Jobs | Relative |
|---|---|---|---|---|
| 1 | Boise City | $63,130 | 610 | |
| 2 | Lewiston | $55,590 | 40 | |
| 3 | Coeur d'Alene | $55,440 | 80 | |
| 4 | Twin Falls | $54,130 | 40 | |
| 5 | Idaho Falls | $52,110 | 150 |
What the pay is worth locally
Prices in Pocatello run 4.5% below the national average, so the median of $58,610 goes as far as $61,372 would elsewhere in the country. Measured that way it compares to the national median at 17.9% below the national median in real terms.
Published median
$58,610as reported by BLSLocal price level
95.5US average = 100 · BEA 2024Adjusted for local prices
$61,372US average = 100 · BEA 2024Key takeaways
- Median pay is $58,610 a year, 21.6% below the national median.
- Published pay spans $37,140 to $89,970 between the tenth and ninetieth percentiles.
- The area has 50 jobs in this occupation.
- The highest-paying metro area covered is Boise City, at $63,130.
Frequently asked questions
What is the median wage for Public Relations Specialists in Pocatello, ID?
The median annual wage is $58,610, or $28.18 per hour, as of May 2025. Half of the workers in this occupation earn more than that and half earn less.
Is that higher than the national average?
The national median for this occupation is $74,750, so pay in Pocatello, ID is 21.6% lower. These figures are medians, not averages: half of workers fall on each side.
What do the top earners make?
The top tenth of this occupation in Pocatello, ID earns more than $89,970 per year. The ninetieth percentile is the highest figure the survey publishes.
What is the starting range?
The tenth percentile wage is $37,140 per year. The survey measures wages actually paid rather than experience level, so this reflects the lowest-paid tenth rather than entry-level pay specifically.
Which area nearby pays the most?
The highest median for this occupation among the metro areas covered is in Boise City, at $63,130 per year.
How many jobs are there in this occupation here?
The survey estimates 50 jobs in this occupation in Pocatello, ID. Self-employed workers are not included.
Source and methodology
U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 Wages are for wage-and-salary workers; self-employed workers are not included. Salary Explorer is an independent project. It is not affiliated with, or endorsed by, the U.S. Bureau of Labor Statistics or any government agency. Full methodology.
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