SOC 27-3031 · May 2025 · BLS OEWS
Public Relations Specialists — Florence
Florence-Muscle Shoals, AL · 10 metro areas compared
Median pay for this occupation in Florence, AL is $56,320 a year, trailing the national median of $74,750 by 24.7%.
Wage distribution · annual
Shaded band holds the middle 50% of earners
Salary overview
Median pay for this occupation in Florence, AL is $56,320 a year, trailing the national median of $74,750 by 24.7%. Half of workers earn between $48,940 and $68,620. Beyond that band, the tenth percentile sits at $43,980 and the ninetieth at $98,320.
The area has 40 jobs in this occupation, giving a location quotient of 0.39 — a measure of how concentrated the occupation is here relative to the country as a whole. Huntsville leads the state's metro areas for this occupation, at $73,810. Set against every other occupation measured in the same area, it ranks 85th of 219 by median pay.
Percentile breakdown
| Percentile | Annual | vs US median |
|---|---|---|
| 10th | $43,980 | −41.2% |
| 25th | $48,940 | −34.5% |
| Median (50th) | $56,320 | −24.7% |
| 75th | $68,620 | −8.2% |
| 90th | $98,320 | +31.5% |
| Mean | $65,210 | −12.8% |
Other metro areas in Alabama
| # | Metro area | Median | Jobs | Relative |
|---|---|---|---|---|
| 1 | Huntsville | $73,810 | 260 | |
| 2 | Daphne | $68,260 | 120 | |
| 3 | Birmingham | $64,880 | 710 | |
| 4 | Auburn | $63,920 | 90 | |
| 5 | Decatur | $63,780 | 40 | |
| 6 | Montgomery | $62,360 | 370 | |
| 7 | Tuscaloosa | $59,700 | 90 | |
| 8 | Dothan | $59,290 | 30 | |
| 9 | Anniston | $48,500 | 40 | |
| 10 | Mobile | $42,770 | 240 |
What the pay is worth locally
Prices in Florence run 11.2% below the national average, so the median of $56,320 goes as far as $63,423 would elsewhere in the country. Measured that way it compares to the national median at 15.2% below the national median in real terms.
Published median
$56,320as reported by BLSLocal price level
88.8US average = 100 · BEA 2024Adjusted for local prices
$63,423US average = 100 · BEA 2024Key takeaways
- Median pay is $56,320 a year, 24.7% below the national median.
- Published pay spans $43,980 to $98,320 between the tenth and ninetieth percentiles.
- The area has 40 jobs in this occupation.
- The highest-paying metro area covered is Huntsville, at $73,810.
Frequently asked questions
What is the median wage for Public Relations Specialists in Florence, AL?
The median annual wage is $56,320, or $27.08 per hour, as of May 2025. Half of the workers in this occupation earn more than that and half earn less.
Is that higher than the national average?
The national median for this occupation is $74,750, so pay in Florence, AL is 24.7% lower. These figures are medians, not averages: half of workers fall on each side.
What do the top earners make?
The top tenth of this occupation in Florence, AL earns more than $98,320 per year. The ninetieth percentile is the highest figure the survey publishes.
What is the starting range?
The tenth percentile wage is $43,980 per year. The survey measures wages actually paid rather than experience level, so this reflects the lowest-paid tenth rather than entry-level pay specifically.
Which area nearby pays the most?
The highest median for this occupation among the metro areas covered is in Huntsville, at $73,810 per year.
How many jobs are there in this occupation here?
The survey estimates 40 jobs in this occupation in Florence, AL. Self-employed workers are not included.
Source and methodology
U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 Wages are for wage-and-salary workers; self-employed workers are not included. Salary Explorer is an independent project. It is not affiliated with, or endorsed by, the U.S. Bureau of Labor Statistics or any government agency. Full methodology.
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