SalaryExplorer

SOC 11-2021 · May 2025 · BLS OEWS

Marketing Managers — Utica

Utica-Rome, NY · 10 metro areas compared

$143,660 /year
$69.07per hour
170jobs in area
−13.9%vs US median

In Utica, NY the median wage is $143,660.

Wage distribution · annual

Shaded band holds the middle 50% of earners

US MEDIAN $166,79010TH$74,10025TH$103,880MEDIAN$143,66075TH$190,57090TH$239,990

How pay has moved

$157,148$122,903201920212022202320242025$143,660
$135,420 in 2019 to $143,660 in 2025, +6.1% before inflation. BLS states that OEWS estimates are not designed for comparison across years: the occupational classification, the sampling frame and the survey method have all changed inside this window. Read the direction, not the exact difference.

The next ten years

Projected to grow faster than average

Change in jobs, 2024 to 2034
+6.6%
Openings per year
34,300
Typical entry-level education
Bachelor's degree
Related work experience
5 years or more

Includes jobs opened by workers leaving the occupation, not only new positions.

Projections are published nationally only. This is the outlook for the occupation across the United States, not a measurement for Utica-Rome, NY.

Projections are based on 2024 employment and run to 2034. The wages above are from the May 2025 survey, a separate BLS programme on a different release cycle, so the two are not two views of one dataset.

Salary overview

In Utica, NY the median wage is $143,660. That is 13.9% lower than the national median of $166,790. Pay ranges from under $74,100 at the tenth percentile to more than $239,990 at the ninetieth, with the interquartile range running from $103,880 to $190,570.

Employment stands at 170, or 1.4 jobs per thousand held locally. Within the state, New York records the highest median at $192,840. Of the 351 occupations with published wages in this area, it sits 15th.

Percentile breakdown

Annual wages by percentile · Utica-Rome, NY · May 2025
PercentileAnnualvs US median
10th$74,100−55.6%
25th$103,880−37.7%
Median (50th)$143,660−13.9%
75th$190,570+14.3%
90th$239,990+43.9%
Mean$154,170−7.6%

Why the average earner is usually not a typical earner

Other metro areas in New York

Median annual wage for Marketing Managers, by metro area
#Metro areaMedianJobsRelative
1New York$192,84054,730
2Ithaca$167,48070
3Kiryas Joel$156,780500
4Syracuse$155,360660
5Glens Falls$154,960100
6Albany$153,5801,050
7Binghamton$150,020150
8Rochester$149,4401,470
9Buffalo$144,3901,280
10Elmira$141,72040

What the pay is worth locally

Prices in Utica run 7.3% below the national average, so the median of $143,660 goes as far as $154,973 would elsewhere in the country. Measured that way it compares to the national median at 7.1% below the national median in real terms.

Published median

$143,660as reported by BLS

Local price level

92.7US average = 100 · BEA 2024

Adjusted for local prices

$154,973US average = 100 · BEA 2024

Why the state that pays most is usually not where pay goes furthest

Key takeaways

  • Median pay is $143,660 a year, 13.9% below the national median.
  • Published pay spans $74,100 to $239,990 between the tenth and ninetieth percentiles.
  • The area has 170 jobs in this occupation.
  • The highest-paying metro area covered is New York, at $192,840.

Frequently asked questions

What is the median wage for Marketing Managers in Utica, NY?

The median annual wage is $143,660, or $69.07 per hour, as of May 2025. Half of the workers in this occupation earn more than that and half earn less.

Is that higher than the national average?

The national median for this occupation is $166,790, so pay in Utica, NY is 13.9% lower. These figures are medians, not averages: half of workers fall on each side.

What do the top earners make?

The top tenth of this occupation in Utica, NY earns more than $239,990 per year. The ninetieth percentile is the highest figure the survey publishes.

What is the starting range?

The tenth percentile wage is $74,100 per year. The survey measures wages actually paid rather than experience level, so this reflects the lowest-paid tenth rather than entry-level pay specifically.

Which area nearby pays the most?

The highest median for this occupation among the metro areas covered is in New York, at $192,840 per year.

How many jobs are there in this occupation here?

The survey estimates 170 jobs in this occupation in Utica, NY. Self-employed workers are not included.

Source and methodology

U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 Wages are for wage-and-salary workers; self-employed workers are not included. Salary Explorer is an independent project. It is not affiliated with, or endorsed by, the U.S. Bureau of Labor Statistics or any government agency. Full methodology.