SOC 11-2021 · May 2025 · BLS OEWS
Marketing Managers — Southwest Iowa
Southwest Iowa nonmetropolitan area · 8 metro areas compared
At $114,990, this is one of the lower medians recorded for Marketing Managers, 31.1% beneath the national figure of $166,790.
Wage distribution · annual
Shaded band holds the middle 50% of earners
Salary overview
At $114,990, this is one of the lower medians recorded for Marketing Managers, 31.1% beneath the national figure of $166,790. Pay ranges from under $83,750 at the tenth percentile to more than $173,320 at the ninetieth, with the interquartile range running from $92,060 to $153,740.
The area has 50 jobs in this occupation, giving a location quotient of 0.27 — a measure of how concentrated the occupation is here relative to the country as a whole. Within the state, Davenport records the highest median at $141,300. Of the 276 occupations with published wages in this area, it sits 16th.
Percentile breakdown
| Percentile | Annual | vs US median |
|---|---|---|
| 10th | $83,750 | −49.8% |
| 25th | $92,060 | −44.8% |
| Median (50th) | $114,990 | −31.1% |
| 75th | $153,740 | −7.8% |
| 90th | $173,320 | +3.9% |
| Mean | $123,380 | −26.0% |
Other metro areas in Iowa
| # | Metro area | Median | Jobs | Relative |
|---|---|---|---|---|
| 1 | Davenport | $141,300 | 370 | |
| 2 | Des Moines | $135,140 | 950 | |
| 3 | Cedar Rapids | $133,330 | 250 | |
| 4 | Ames | $132,050 | 110 | |
| 5 | Dubuque | $127,280 | 90 | |
| 6 | Sioux City | $119,410 | 50 | |
| 7 | Iowa City | $118,850 | 80 | |
| 8 | Waterloo | $114,940 | 80 |
What the pay is worth locally
Prices in Southwest Iowa run 12.2% below the national average, so the median of $114,990 goes as far as $130,968 would elsewhere in the country. Measured that way it compares to the national median at 21.5% below the national median in real terms.
Published median
$114,990as reported by BLSLocal price level
87.8US average = 100 · BEA 2024Adjusted for local prices
$130,968US average = 100 · BEA 2024Key takeaways
- Median pay is $114,990 a year, 31.1% below the national median.
- Published pay spans $83,750 to $173,320 between the tenth and ninetieth percentiles.
- The area has 50 jobs in this occupation.
- The highest-paying metro area covered is Davenport, at $141,300.
Frequently asked questions
What is the median wage for Marketing Managers in Southwest Iowa, IA?
The median annual wage is $114,990, or $55.28 per hour, as of May 2025. Half of the workers in this occupation earn more than that and half earn less.
Is that higher than the national average?
The national median for this occupation is $166,790, so pay in Southwest Iowa, IA is 31.1% lower. These figures are medians, not averages: half of workers fall on each side.
What do the top earners make?
The top tenth of this occupation in Southwest Iowa, IA earns more than $173,320 per year. The ninetieth percentile is the highest figure the survey publishes.
What is the starting range?
The tenth percentile wage is $83,750 per year. The survey measures wages actually paid rather than experience level, so this reflects the lowest-paid tenth rather than entry-level pay specifically.
Which area nearby pays the most?
The highest median for this occupation among the metro areas covered is in Davenport, at $141,300 per year.
How many jobs are there in this occupation here?
The survey estimates 50 jobs in this occupation in Southwest Iowa, IA. Self-employed workers are not included.
Source and methodology
U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 Wages are for wage-and-salary workers; self-employed workers are not included. Salary Explorer is an independent project. It is not affiliated with, or endorsed by, the U.S. Bureau of Labor Statistics or any government agency. Full methodology.
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