SOC 11-2021 · May 2025 · BLS OEWS
Marketing Managers — Dallas
Dallas-Fort Worth-Arlington, TX · 10 metro areas compared
At $155,460, median pay for Marketing Managers in Dallas, TX tracks the national median of $166,790 closely.
Wage distribution · annual
Shaded band holds the middle 50% of earners
How pay has moved
The next ten years
Projected to grow faster than average
- Change in jobs, 2024 to 2034
- +6.6%
- Openings per year
- 34,300
- Typical entry-level education
- Bachelor's degree
- Related work experience
- 5 years or more
Includes jobs opened by workers leaving the occupation, not only new positions.
Projections are published nationally only. This is the outlook for the occupation across the United States, not a measurement for Dallas-Fort Worth-Arlington, TX.
Projections are based on 2024 employment and run to 2034. The wages above are from the May 2025 survey, a separate BLS programme on a different release cycle, so the two are not two views of one dataset.
Salary overview
At $155,460, median pay for Marketing Managers in Dallas, TX tracks the national median of $166,790 closely. Pay ranges from under $85,050 at the tenth percentile to more than $268,640 at the ninetieth, with the interquartile range running from $110,040 to $207,790.
Employment stands at 16,320, or 4.0 jobs per thousand held locally. Within the state, Austin records the highest median at $164,920. Of the 713 occupations with published wages in this area, it sits 35th.
Percentile breakdown
| Percentile | Annual | vs US median |
|---|---|---|
| 10th | $85,050 | −49.0% |
| 25th | $110,040 | −34.0% |
| Median (50th) | $155,460 | −6.8% |
| 75th | $207,790 | +24.6% |
| 90th | $268,640 | +61.1% |
| Mean | $164,130 | −1.6% |
Other metro areas in Texas
| # | Metro area | Median | Jobs | Relative |
|---|---|---|---|---|
| 1 | Austin | $164,920 | 7,170 | |
| 2 | Houston | $153,030 | 8,930 | |
| 3 | Midland | $149,510 | 290 | |
| 4 | Sherman | $139,040 | 110 | |
| 5 | Odessa | $133,420 | 80 | |
| 6 | San Antonio | $131,800 | 2,900 | |
| 7 | Tyler | $130,200 | 160 | |
| 8 | Beaumont | $129,500 | 230 | |
| 9 | San Angelo | $128,830 | 60 | |
| 10 | Waco | $126,880 | 270 |
What the pay is worth locally
Prices in Dallas run 3.1% above the national average, so the median of $155,460 buys what $150,786 would elsewhere in the country. Measured that way the gap against the national median narrows to 9.6% below the national median in real terms.
Published median
$155,460as reported by BLSLocal price level
103.1US average = 100 · BEA 2024Adjusted for local prices
$150,786US average = 100 · BEA 2024Why the state that pays most is usually not where pay goes furthest
Key takeaways
- Median pay is $155,460 a year, 6.8% below the national median.
- Published pay spans $85,050 to $268,640 between the tenth and ninetieth percentiles.
- The area has 16,320 jobs in this occupation.
- The highest-paying metro area covered is Austin, at $164,920.
Frequently asked questions
What is the median wage for Marketing Managers in Dallas, TX?
The median annual wage is $155,460, or $74.74 per hour, as of May 2025. Half of the workers in this occupation earn more than that and half earn less.
Is that higher than the national average?
The national median for this occupation is $166,790, so pay in Dallas, TX is 6.8% lower. These figures are medians, not averages: half of workers fall on each side.
What do the top earners make?
The top tenth of this occupation in Dallas, TX earns more than $268,640 per year. The ninetieth percentile is the highest figure the survey publishes.
What is the starting range?
The tenth percentile wage is $85,050 per year. The survey measures wages actually paid rather than experience level, so this reflects the lowest-paid tenth rather than entry-level pay specifically.
Which area nearby pays the most?
The highest median for this occupation among the metro areas covered is in Austin, at $164,920 per year.
How many jobs are there in this occupation here?
The survey estimates 16,320 jobs in this occupation in Dallas, TX. Self-employed workers are not included.
Source and methodology
U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 Wages are for wage-and-salary workers; self-employed workers are not included. Salary Explorer is an independent project. It is not affiliated with, or endorsed by, the U.S. Bureau of Labor Statistics or any government agency. Full methodology.
Explore related data