SOC 53-3031 · May 2025 · BLS OEWS
Driver/Sales Workers — Wisconsin
Wisconsin · 10 metro areas compared
At $27,560, this is one of the lower medians recorded for Driver/Sales Workers, 28.9% beneath the national figure of $38,770.
Wage distribution · annual
Shaded band holds the middle 50% of earners
Salary overview
At $27,560, this is one of the lower medians recorded for Driver/Sales Workers, 28.9% beneath the national figure of $38,770. The middle half of workers in this occupation earn between $21,630 and $46,980. The lowest tenth earn under $20,860, while the highest tenth earn more than $57,850.
Employment stands at 10,020, or 3.4 jobs per thousand held locally. Among the 51 states with published data for this occupation, Wisconsin ranks 48th by median wage. La Crosse leads the state's metro areas for this occupation, at $38,310. Set against every other occupation measured in the same area, it ranks 725th of 728 by median pay.
Percentile breakdown
| Percentile | Annual | vs US median |
|---|---|---|
| 10th | $20,860 | −46.2% |
| 25th | $21,630 | −44.2% |
| Median (50th) | $27,560 | −28.9% |
| 75th | $46,980 | +21.2% |
| 90th | $57,850 | +49.2% |
| Mean | $34,310 | −11.5% |
Highest-paying metro areas in Wisconsin
| # | Metro area | Median | Jobs | Relative |
|---|---|---|---|---|
| 1 | La Crosse | $38,310 | 330 | |
| 2 | Madison | $35,040 | 850 | |
| 3 | Eau Claire | $33,040 | 370 | |
| 4 | Sheboygan | $28,700 | 190 | |
| 5 | Green Bay | $28,080 | 640 | |
| 6 | Appleton | $27,590 | 540 | |
| 7 | Wausau | $26,810 | 170 | |
| 8 | Fond du Lac | $26,430 | 180 | |
| 9 | Racine | $24,960 | 250 | |
| 10 | Janesville | $22,830 | 370 |
What the pay is worth locally
Prices in Wisconsin run 5.9% below the national average, so the median of $27,560 goes as far as $29,288 would elsewhere in the country. Measured that way it compares to the national median at 24.5% below the national median in real terms.
Published median
$27,560as reported by BLSLocal price level
94.1US average = 100 · BEA 2024Adjusted for local prices
$29,288US average = 100 · BEA 2024Key takeaways
- Median pay is $27,560 a year, 28.9% below the national median.
- Published pay spans $20,860 to $57,850 between the tenth and ninetieth percentiles.
- The area has 10,020 jobs in this occupation.
- It ranks 48th of 51 states for this occupation.
- The highest-paying metro area covered is La Crosse, at $38,310.
Frequently asked questions
What is the median wage for Driver/Sales Workers in Wisconsin?
The median annual wage is $27,560, or $13.25 per hour, as of May 2025. Half of the workers in this occupation earn more than that and half earn less.
Is that higher than the national average?
The national median for this occupation is $38,770, so pay in Wisconsin is 28.9% lower. These figures are medians, not averages: half of workers fall on each side.
What do the top earners make?
The top tenth of this occupation in Wisconsin earns more than $57,850 per year. The ninetieth percentile is the highest figure the survey publishes.
What is the starting range?
The tenth percentile wage is $20,860 per year. The survey measures wages actually paid rather than experience level, so this reflects the lowest-paid tenth rather than entry-level pay specifically.
Which area nearby pays the most?
The highest median for this occupation among the metro areas covered is in La Crosse, at $38,310 per year.
How many jobs are there in this occupation here?
The survey estimates 10,020 jobs in this occupation in Wisconsin. Self-employed workers are not included.
Source and methodology
U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 Wages are for wage-and-salary workers; self-employed workers are not included. Salary Explorer is an independent project. It is not affiliated with, or endorsed by, the U.S. Bureau of Labor Statistics or any government agency. Full methodology.
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